Adapting the general idea from this blog post, on the Knight Digital Media Center site, to entrepenurial journalism, we'll find that our future ideas and products need to cater to all levels of the media savvy.
While the blog featured focused on smartphone access versus feature phone access, this general idea that a product too advanced, or not well diversified can limit accessibility, should be noted.
Not everyone will be able to use our great ideas if we don't take into account the fact that everyone may not have the capabilities that we employ regularly, and more often than not, take for granted.
The prime example being that, 30% of cell phone users today are smartphone enabled, while the remaining 70% are feature phone users or less. This means that access to our sites and ideas will need to focus on users that cannot just touch the screen to link, or even view a high resolution page with loads of vivid content. We need to create easy navigation for both, and more importantly, check up on it.
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