Researchers from environmental institutions in Wisconsin, including the University of Wisconsin-Madison, teamed up with a multimedia journalist to produce a website about the effects of climate change on the state. It features videos, interactives and stories on everything from fly fishing to farming to temperature change. In this case, the power of visual communication helped the environmentalists convey their message in a way that people could see and connect with, giving it more power than it would have as just another story about climate change in the newspaper.
Megan Durisin
Justin Bailey
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